Page 92 - Petrosphere - Loss Control Management (LCM) Training Manual V 1.0
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91 Module 11: Personal and Group Communication Loss Control Management (LCM)
Principles of Effective Communication
1. Professional Management Principle
- Accomplishments increase as workers are informed about matters affecting results.
2. Principle of Frequency
- The often a message is repeated, the more likely it will be remembered.
3. Principle of Intensity
- The more vivid, enthusiastic, personalized and positive the communication is the better it
will be remembered.
4. Principle of Duration
- Shorter messages are likely to get the attention, retention, and understanding.
5. Principle of Line Loss
- The more extended the communication, the less effective it tends to become.
6. Principle of Emotional Appeal
- Appeals to emotion are readily communicated than appeals to reason.
7. Principle of Application
- The more an idea is put to use, the better it is understood and remembered.
Four (4) Basic Steps of Instruction
1. Prepare the worker
• Start on schedule
• Put him at ease
• State the job and find out what he already knows
about it.
• Awaken his interest
• Place in correct position all the materials and
equipment needed.
2. Present the operation
• Tell, show, and illustrate important step one at a
time
• Stress each key point
• Instruct clearly, completely and patiently, but not
more than he can master at one time
• Ask questions if instruction is understood.
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